Vhi Health

Vhi Health

Vhi Health

Vhi Health

Vhi Health

Designing the next generation of digital healthcare and insurance for the whole of Ireland ðŸ‡®ðŸ‡ª

Screenshot-2024-03-05-at-08.46.26-2

Client

Vhi Healthcare

Role(s)

Design Lead

Working with Ireland’s largest healthcare and insurance provider, Vhi, to help them revitalise their core customer-facing app.

Working with Ireland’s largest healthcare and insurance provider, Vhi, to help them revitalise their core customer-facing app.

Working with Ireland’s largest healthcare and insurance provider, Vhi, to help them revitalise their core customer-facing app.

Working with Ireland’s largest healthcare and insurance provider, Vhi, to help them revitalise their core customer-facing app.

Working with Ireland’s largest healthcare and insurance provider, Vhi, to help them revitalise their core customer-facing app.

The Vhi app provides access to their entire proposition. With a future focus on wellness and healthy lifestyle incentives, it integrates features of policy benefits, expert access and additional support services.

Working through a three-step process of insight gathering, concept testing and action, we’ve designed and launched many new features — a mobile-first design system; ‘Online Doctor’, online physio and dietitian telehealth services; a unique Women’s Health feature; a ‘Snap & Send’ claims tool; a new app dashboard; a Symptom Checker and more.

By adopting a truly customer-centric approach to design and development, we’ve created a best-in-market digital customer experience for 100k+ monthly app users and empowered Vhi members to take control of their health through seamless access to services.

The Vhi app provides access to their entire proposition. With a future focus on wellness and healthy lifestyle incentives, it integrates features of policy benefits, expert access and additional support services.

Working through a three-step process of insight gathering, concept testing and action, we’ve designed and launched many new features — a mobile-first design system; ‘Online Doctor’, online physio and dietitian telehealth services; a unique Women’s Health feature; a ‘Snap & Send’ claims tool; a new app dashboard; a Symptom Checker and more.

By adopting a truly customer-centric approach to design and development, we’ve created a best-in-market digital customer experience for 100k+ monthly app users and empowered Vhi members to take control of their health through seamless access to services.

The Vhi app provides access to their entire proposition. With a future focus on wellness and healthy lifestyle incentives, it integrates features of policy benefits, expert access and additional support services.

Working through a three-step process of insight gathering, concept testing and action, we’ve designed and launched many new features — a mobile-first design system; ‘Online Doctor’, online physio and dietitian telehealth services; a unique Women’s Health feature; a ‘Snap & Send’ claims tool; a new app dashboard; a Symptom Checker and more.

By adopting a truly customer-centric approach to design and development, we’ve created a best-in-market digital customer experience for 100k+ monthly app users and empowered Vhi members to take control of their health through seamless access to services.

The Vhi app provides access to their entire proposition. With a future focus on wellness and healthy lifestyle incentives, it integrates features of policy benefits, expert access and additional support services.

Working through a three-step process of insight gathering, concept testing and action, we’ve designed and launched many new features — a mobile-first design system; ‘Online Doctor’, online physio and dietitian telehealth services; a unique Women’s Health feature; a ‘Snap & Send’ claims tool; a new app dashboard; a Symptom Checker and more.

By adopting a truly customer-centric approach to design and development, we’ve created a best-in-market digital customer experience for 100k+ monthly app users and empowered Vhi members to take control of their health through seamless access to services.

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At Vhi, the mission was clear: to enhance user satisfaction and streamline the claims submission process through a user-centric mobile app experience. However, there was an additional challenge of underutilized in-app services that needed to be brought to the forefront. Our task was to design a solution that not only simplified claims submission but also showcased the breadth of services available within the app.

One of the key innovations was the introduction of an App feed—a dynamic feature that served as a hub for users to stay informed about their tasks, discover new features, track claims progress, and much more. This not only improved user engagement but also served as a platform to highlight the value and versatility of Vhi's offerings.

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Through an immersive customer-centric design process, grounded in firsthand insights and rigorous testing, we embarked on a journey to transform the Vhi app. Our approach focused on creating a simple triage system that seamlessly guided users through the claims process while introducing them to Vhi's array of services. By prioritizing user needs and preferences, we were able to design an intuitive interface that accelerated users' journey within the app.

Through an immersive customer-centric design process, grounded in firsthand insights and rigorous testing, we embarked on a journey to transform the Vhi app. Our approach focused on creating a simple triage system that seamlessly guided users through the claims process while introducing them to Vhi's array of services. By prioritizing user needs and preferences, we were able to design an intuitive interface that accelerated users' journey within the app.
 

The brand and the event were to bring creative individuals together. The main goal of the brand and the event was to bring creative individuals together; we wanted our logo to reflect that. The shapes - just like the individuals in the community - come together to form a cohesive result.

Through an immersive customer-centric design process, grounded in firsthand insights and rigorous testing, we embarked on a journey to transform the Vhi app. Our approach focused on creating a simple triage system that seamlessly guided users through the claims process while introducing them to Vhi's array of services. By prioritizing user needs and preferences, we were able to design an intuitive interface that accelerated users' journey within the app.

Through an immersive customer-centric design process, grounded in firsthand insights and rigorous testing, we embarked on a journey to transform the Vhi app. Our approach focused on creating a simple triage system that seamlessly guided users through the claims process while introducing them to Vhi's array of services. By prioritizing user needs and preferences, we were able to design an intuitive interface that accelerated users' journey within the app.

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The end result was a clear, uncluttered layout that was packed with useful features. It was friendly and personal, yet primarily functional and task-based. It also included spaces to subtly promote benefits and new features.

After launch, a final round of usability testing and interviews were conducted with Vhi app users, which revealed the positive impact of the new updates, as well as helping us to further build our understanding of Vhi customers’ needs, pain points and behaviours to inform future projects.

The end result was a clear, uncluttered layout that was packed with useful features. It was friendly and personal, yet primarily functional and task-based. It also included spaces to subtly promote benefits and new features.

After launch, a final round of usability testing and interviews were conducted with Vhi app users, which revealed the positive impact of the new updates, as well as helping us to further build our understanding of Vhi customers’ needs, pain points and behaviours to inform future projects.

The end result was a clear, uncluttered layout that was packed with useful features. It was friendly and personal, yet primarily functional and task-based. It also included spaces to subtly promote benefits and new features.

After launch, a final round of usability testing and interviews were conducted with Vhi app users, which revealed the positive impact of the new updates, as well as helping us to further build our understanding of Vhi customers’ needs, pain points and behaviours to inform future projects.

The end result was a clear, uncluttered layout that was packed with useful features. It was friendly and personal, yet primarily functional and task-based. It also included spaces to subtly promote benefits and new features.

After launch, a final round of usability testing and interviews were conducted with Vhi app users, which revealed the positive impact of the new updates, as well as helping us to further build our understanding of Vhi customers’ needs, pain points and behaviours to inform future projects.

The end result was a clear, uncluttered layout that was packed with useful features. It was friendly and personal, yet primarily functional and task-based. It also included spaces to subtly promote benefits and new features.

After launch, a final round of usability testing and interviews were conducted with Vhi app users, which revealed the positive impact of the new updates, as well as helping us to further build our understanding of Vhi customers’ needs, pain points and behaviours to inform future projects.

Project Outcomes

#1

ranking app in healthcare across Ireland

48%

increasing in active users.

407%

increase in app services used.

90%

of users approved of updated UX & UI.

Special Thanks

The whole Vhi team and all those users who put in the time to test!
 

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