Real Life Stories
Real Life Stories
Real Life Stories
Real Life Stories
Real Life Stories
A series of interactive documentaries, focusing on young people tackling mental health 🧠
Client
NHS
Role(s)
Lead Designer
Art Director
Videographer
Normalising talking about mental health
Normalising talking about mental health
Normalising talking about mental health
Normalising talking about mental health
Normalising talking about mental health
The NHS enlisted Thompson Brand Partners to produce a video series aimed at educating Gen-Z about mental health issues and offering support to those affected. Our approach diverged from traditional videos, opting instead for short interactive clips. This innovative format empowered viewers to actively engage with real-time information rather than passively watching.
The NHS enlisted Thompson Brand Partners to produce a video series aimed at educating Gen-Z about mental health issues and offering support to those affected. Our approach diverged from traditional videos, opting instead for short interactive clips. This innovative format empowered viewers to actively engage with real-time information rather than passively watching.
The NHS enlisted Thompson Brand Partners to produce a video series aimed at educating Gen-Z about mental health issues and offering support to those affected. Our approach diverged from traditional videos, opting instead for short interactive clips. This innovative format empowered viewers to actively engage with real-time information rather than passively watching.
The NHS enlisted Thompson Brand Partners to produce a video series aimed at educating Gen-Z about mental health issues and offering support to those affected. Our approach diverged from traditional videos, opting instead for short interactive clips. This innovative format empowered viewers to actively engage with real-time information rather than passively watching.
The NHS enlisted Thompson Brand Partners to produce a video series aimed at educating Gen-Z about mental health issues and offering support to those affected. Our approach diverged from traditional videos, opting instead for short interactive clips. This innovative format empowered viewers to actively engage with real-time information rather than passively watching.
Drawing from current trends and user research, our aim was to design a platform that resonated with our core users. Recognizing the popularity of short video content on platforms like Instagram and TikTok among our young audience, we opted to incorporate this format. These short videos seamlessly transitioned into informative segments about the discussed subjects, culminating in the development of a straightforward interactive web series.
Drawing from current trends and user research, our aim was to design a platform that resonated with our core users. Recognizing the popularity of short video content on platforms like Instagram and TikTok among our young audience, we opted to incorporate this format. These short videos seamlessly transitioned into informative segments about the discussed subjects, culminating in the development of a straightforward interactive web series.
Drawing from current trends and user research, our aim was to design a platform that resonated with our core users. Recognizing the popularity of short video content on platforms like Instagram and TikTok among our young audience, we opted to incorporate this format. These short videos seamlessly transitioned into informative segments about the discussed subjects, culminating in the development of a straightforward interactive web series.
Drawing from current trends and user research, our aim was to design a platform that resonated with our core users. Recognizing the popularity of short video content on platforms like Instagram and TikTok among our young audience, we opted to incorporate this format. These short videos seamlessly transitioned into informative segments about the discussed subjects, culminating in the development of a straightforward interactive web series.
Drawing from current trends and user research, our aim was to design a platform that resonated with our core users. Recognizing the popularity of short video content on platforms like Instagram and TikTok among our young audience, we opted to incorporate this format. These short videos seamlessly transitioned into informative segments about the discussed subjects, culminating in the development of a straightforward interactive web series.
Our initial hurdle was crafting platform content that seamlessly translated to mobile viewing. Opting for a 9:16 filming ratio, we devised a makeshift cardboard cut-out to visualize the end product's mobile display. Filming spanned several weeks, maintaining a deliberately "home-made" aesthetic. We intentionally eschewed excessive polish, prioritizing audience relatability and a genuine connection with the films.
Our initial hurdle was crafting platform content that seamlessly translated to mobile viewing. Opting for a 9:16 filming ratio, we devised a makeshift cardboard cut-out to visualize the end product's mobile display. Filming spanned several weeks, maintaining a deliberately "home-made" aesthetic. We intentionally eschewed excessive polish, prioritizing audience relatability and a genuine connection with the films.
Our initial hurdle was crafting platform content that seamlessly translated to mobile viewing. Opting for a 9:16 filming ratio, we devised a makeshift cardboard cut-out to visualize the end product's mobile display. Filming spanned several weeks, maintaining a deliberately "home-made" aesthetic. We intentionally eschewed excessive polish, prioritizing audience relatability and a genuine connection with the films.
Our initial hurdle was crafting platform content that seamlessly translated to mobile viewing. Opting for a 9:16 filming ratio, we devised a makeshift cardboard cut-out to visualize the end product's mobile display. Filming spanned several weeks, maintaining a deliberately "home-made" aesthetic. We intentionally eschewed excessive polish, prioritizing audience relatability and a genuine connection with the films.
Our initial hurdle was crafting platform content that seamlessly translated to mobile viewing. Opting for a 9:16 filming ratio, we devised a makeshift cardboard cut-out to visualize the end product's mobile display. Filming spanned several weeks, maintaining a deliberately "home-made" aesthetic. We intentionally eschewed excessive polish, prioritizing audience relatability and a genuine connection with the films.
In the creative phase, we prioritized videography and designed a minimal UI kit to complement the documentary's aesthetic. While our target audience primarily accessed the experience on mobile, our responsive design allowed for typography experimentation on larger screens and featured impactful quotes throughout.
In the creative phase, we prioritized videography and designed a minimal UI kit to complement the documentary's aesthetic. While our target audience primarily accessed the experience on mobile, our responsive design allowed for typography experimentation on larger screens and featured impactful quotes throughout.
In the creative phase, we prioritized videography and designed a minimal UI kit to complement the documentary's aesthetic. While our target audience primarily accessed the experience on mobile, our responsive design allowed for typography experimentation on larger screens and featured impactful quotes throughout.
In the creative phase, we prioritized videography and designed a minimal UI kit to complement the documentary's aesthetic. While our target audience primarily accessed the experience on mobile, our responsive design allowed for typography experimentation on larger screens and featured impactful quotes throughout.
In the creative phase, we prioritized videography and designed a minimal UI kit to complement the documentary's aesthetic. While our target audience primarily accessed the experience on mobile, our responsive design allowed for typography experimentation on larger screens and featured impactful quotes throughout.
The mobile experience centered on video content, with a priority on ensuring educational material remained accessible during viewing. We maintained a minimal UI design to spotlight the narrative, emphasizing the artistic direction of the videos.
The mobile experience centered on video content, with a priority on ensuring educational material remained accessible during viewing. We maintained a minimal UI design to spotlight the narrative, emphasizing the artistic direction of the videos.
The mobile experience centered on video content, with a priority on ensuring educational material remained accessible during viewing. We maintained a minimal UI design to spotlight the narrative, emphasizing the artistic direction of the videos.
The mobile experience centered on video content, with a priority on ensuring educational material remained accessible during viewing. We maintained a minimal UI design to spotlight the narrative, emphasizing the artistic direction of the videos.
The mobile experience centered on video content, with a priority on ensuring educational material remained accessible during viewing. We maintained a minimal UI design to spotlight the narrative, emphasizing the artistic direction of the videos.
“I’m really proud of the Real Stories project is a great new component that I hope will show young people that they’re not alone.”
“I’m really proud of the Real Stories project is a great new component that I hope will show young people that they’re not alone.”
“I’m really proud of the Real Stories project is a great new component that I hope will show young people that they’re not alone.”
“I’m really proud of the Real Stories project is a great new component that I hope will show young people that they’re not alone.”
“I’m really proud of the Real Stories project is a great new component that I hope will show young people that they’re not alone.”
Dr Jane MischenkoLead
Strategic Commissioner: Children & Maternity Care, NHS West Yorkshire ICB
Dr Jane MischenkoLead
Strategic Commissioner: Children & Maternity Care, NHS West Yorkshire ICB
Dr Jane MischenkoLead
Strategic Commissioner: Children & Maternity Care, NHS West Yorkshire ICB
Dr Jane MischenkoLead
Strategic Commissioner: Children & Maternity Care, NHS West Yorkshire ICB
Dr Jane MischenkoLead
Strategic Commissioner: Children & Maternity Care, NHS West Yorkshire ICB
Project Outcomes
3
awards from DesignWeek, Drum & Rose Creative
Special Thanks
To all those who took part in the series and sharing their stories.
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